CUTLER & GROSS FLAGSHIP

Designed to focus solely on the eyewear, the Cutler & Gross flagship store design employs a simple, mainly white colour scheme and clean millwork, meant to draw all attention towards the products on display. Branding and logo use is almost entirely absent from the simple yet elegant boutique in order to align with the discreet and timeless quality of the glasses themselves, which are also void of branding.

Cutler and Gross flagships are located in Toronto, New York and London.

Project Type

Client

Location

Completion Date

Project Team

Retail

Cutler and Gross

Toronto, New York and London

2016

DS Studio (Design Team) and Fishtnk (Design Team)

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